Natural ingredients in the food industry.
Food consumption in Brazil is undergoing significant changes, with a growing interest in healthy products. Data from Euromonitor highlights Brazil as one of the... major markets for natural products, moving more than 35 billion reais annually. This phenomenon is driven by changing consumer behavior, with people paying closer attention to labels and the origin of food. Research indicates that the Brazilian population is willing to pay more for healthy and sustainable foods, with 98% opting for these products, even in the face of high costs. The pandemic influenced the search for organic foods, with 67% People are making this choice, motivated by concerns about health and the environment. Awareness about reading labels has increased, leading companies to adopt more transparent packaging. New nutritional labeling rules have also helped inform consumers about harmful levels of ingredients.

The use of natural ingredients in the food industry is a growing trend.,
being essential for the production of foods such as jams, breads, and dietary supplements. The industry is adapting to meet the needs of different audiences, such as vegetarians, vegans and fitness diet enthusiasts. Despite the promising moment, the industry faces challenges, such as consistent harvests and high costs. Transparency in communication and authenticity seals are essential to gain consumer trust. In a recent event, the Future of Nutrition Summit addressed topics such as the potential of regional foods and strategies to enable the use of plant extracts in the Brazilian food industry. These initiatives reflect the growing interest in natural ingredients, aligned with the search for a healthier and more sustainable diet in the country.
Following this major trend, the Maian Food We offer natural ingredients for the food industry. Specialties: Blends, Fibers and ours Commodities.